| FOR IMMEDIATE RELEASE | | | | have sorted my back out, not sure how |
| PRESS RELEASE | | | | successful he's been with improving my golf swing |
| October 9th 2008 | | | | though. |
| | | | | |
| Fareham, United Kingdom: DQ Global, the experts | | | | The good news was that I had birdied the hole |
| in data quality improvement today announced the | | | | before taking a detailed look at where my ball |
| UK triumph at the annual Direct Marketing | | | | might have ordinarily landed. |
| Association Golf Society match and also how | | | | |
| pleased they are to have their CEO back in one | | | | About The Direct Marketing Golf Society |
| piece after a golf buggy accident. | | | | The Direct Marketing Industry Golf Society is a |
| | | | | voluntarily run organisation, providing quality |
| Martin Doyle, keen golfer and this years' president | | | | competition and friendship through golf for people |
| of DMIGS (Direct Marketing Industry Golf | | | | working within the direct marketing industry. Since |
| Society), came up with the idea for the first | | | | its humble beginnings, the "DMIGS" has now |
| international trip in the society's history. This | | | | developed into a well respected golfing society |
| culminated in the DMIGS playing a Ryder Cup | | | | that organises three/four golf days per year |
| style match against the Irish Direct Marketing | | | | throughout the country including a competition |
| Association on the 29th September in Ireland. | | | | against the IPA in June. |
| | | | | |
| After a tense last few holes the UK team were | | | | About The Irish Direct Marketing AssociationThe |
| crowned the winner with Martin accepting the cup | | | | IDMA is the trade association of the direct |
| on the team's behalf. The event was not without | | | | marketing industry in Ireland. Membership is made |
| its troubles however as CEO of DQ, Martin Doyle | | | | up of companies engaged in direct marketing |
| explains...... | | | | activities, as well as suppliers of products and |
| | | | | services to the industry. |
| Whilst warming up for the event, my buggy | | | | |
| buddy and errant Driver, Mr David Castle, | | | | About DQ Global |
| Managing Director of TNT Lifecycle Marketing, | | | | With over 10 years' experience in data quality |
| accidentally reversed us to alongside a 7 foot | | | | improvement, DQ Global specialises in easy to |
| deep bunker!! Unfortunately, so alongside that we | | | | use, database-independent, data cleansing |
| ended up tipping over into the bunker rolling our | | | | software which saves money and provides a |
| golf buggy upside down. | | | | platform for better informed decisions. Solutions |
| | | | | range from simple desktop, through larger |
| Pictures can be seen here - | | | | departmental databases to complex |
| | | | | enterprise-wide single customer view and master |
| Not an experience I'm rushing to repeat I assure | | | | data management initiatives. Head Quartered in |
| you. Thankfully we came out relatively unscathed, | | | | Fareham, Hampshire, UK; DQ Global also has |
| a couple of bruises - including the ego. Thanks to | | | | regional offices in North America and South Africa |
| Colin Lloyd, former president of the DMA for | | | | serving over 500 clients worldwide, including: |
| coming to our rescue as seen in one of our | | | | Toshiba, Harvey Nichols, Standard Charter Bank, |
| pictures. A couple of trips the Osteopath seem to | | | | Pfizer and Siemens. |