| | | | | businesses with poor data quality learn how to |
| FOR IMMEDIATE RELEASE | | | | turn their data from a right state to the right |
| Contact Data Management experts offer free | | | | state”. |
| data audit | | | | DQ Global believe even the most confident data |
| Fareham, United Kingdom – July 8th 2009: DQ | | | | owners should try submitting a sample of their |
| Global, the experts in data quality improvement, | | | | database to learn the try quality of their data. |
| today announced the offering of free data audits | | | | The audit is totally free and may lead to huge |
| to all businesses wishing to uncover the real | | | | savings in both time and money. |
| quality of their data. | | | | More information regarding the free data audit |
| Any business with a database or CRM system | | | | and details on how to apply for your free audit |
| needs to be aware of their data quality. Poor data | | | | can be found at |
| quality (duplicates, goneaways, deceased, missing | | | | About DQ GlobalWith over 10 years' experience in |
| information etc) can lead to a loss of money | | | | data quality improvement, DQ Global specialises in |
| through brand damage and wasted mailings. | | | | easy to use, database-independent, data cleansing |
| Quality data ensures business decisions are made | | | | software which saves money and provides a |
| on solid foundations, that companies have a single | | | | platform for better informed decisions. Solutions |
| customer view of their contacts and that any | | | | range from simple desktop, through larger |
| marketing messages are targeted correctly and | | | | departmental databases to complex |
| received by the target respondents. | | | | enterprise-wide single customer view and master |
| Martin Doyle, CEO, DQ Global says "Without | | | | data management initiatives. Head Quartered in |
| knowing where you are, you can't work out | | | | Fareham, Hampshire, UK; DQ Global also has |
| where your going”. Our free data audit can | | | | regional offices in North America and South Africa |
| provide a detailed analysis of data held within | | | | serving over 500 clients worldwide, including: |
| databases and CRM systems followed by | | | | Toshiba, Harvey Nichols, Standard Charter Bank, |
| recommendations for improvements. This ensures | | | | Pfizer and Siemens. |